How to get a higher search engine placement
War on Content Farms
Google has
announced a major algorithmic change to its search engine, subtle in
nature and perhaps unnoticeable to many users, but one that should
dramatically improve the quality of Google’s search results. Google is
targeting content farms — a common name for low quality sites whose main
goal is to attract search traffic by piling up (mostly) useless content,
usually by producing large amounts of low-quality text or by copying it
from websites with original content.
Bing - Google - Facebook - Twitter
Much like Google’s
integration of Twitter is driving Web professionals to pay even closer
attention to that social media destination, Bing’s announcement today
that it expanded integration of Facebook “Likes” promises to do the
same. Bing extended “Liked Results” to annotate any of the URLs returned
by its… Speed Kills
How fast a web page loads can
affect Google page rank. We know that the time it takes for your website
to load can have major implications for visitors to a site. The average
user is said to only wait for approximately 4-6 seconds for a page to
load. What you may not have been aware of is that Google uses the page
load speeds as part of their page ranking algorithm.
“Tests at Amazon revealed similar results: every 100 ms increase in load
time of Amazon.com decreased sales by 1% (Kohavi and Longbotham 2007).
”Speed as a ranking factor is not new. Google stated that they would be
adding page load speed into the search ranking algorithm. Google’s
official blog post announcing site speed as a factor, stated that:“While
site speed is a new signal, it doesn’t carry as much weight as the
relevance of a page. Currently, fewer than 1% of search queries are
affected by the site speed signal”
Please email us at
info@targetsearchengines.co.uk to find out how we can we can help
you. |
